COVID-19 KISSES GOODBYE TO BUSINESS COMPLACENCY
Give or take a few recessions, mild by what is about to hit, businesses weathered well and they somehow survived. COVID-19 is a game-changer. The future for businesses is going to be hand-to-hand fighting with the weakest going to the wall.
In a buoyant economy, complacency becomes widespread. We all know of tradesmen who, despite lacking business skills prospered. We all know of business amateurs who could get by, for instance running a restaurant without a single day’s formal cookery lesson behind them.
Many businesses that were clueless as to marketing. Quite a few were blithely dismissive of customer care, they scorned rivals, and many were the enterprises that had no idea of how to sell themselves.
Do try to remember them as such inept business practices are about to become a thing of the past, says Michael Walsh.
Headhunted by the Guild of Master Craftsmen and later by the Federation of Master Builders, the small to medium (SME) business mentor assessed and tutored thousands of new and established businesses from 1987 ~ 2007. Both quality assurance business organisations represent the cream of the British business community.
Membership was granted only to customer endorsed businesses and individuals who could demonstrate a constant commitment to quality workmanship and excellent customer service and relations. Only after careful vetting, in which satisfactory customer references were acquired and qualification and work record scrutinised, was membership granted and each year reviewed.
Michael Walsh was a principal player in Guild of Master Craftsmen’s elite team of business experts who were delegated to follow-up membership enquiries. At the sharp end of the vetting procedure, there were times when businesses, both new and established, welcomed the advice of hand-picked business experts like Michael Walsh.
There was, of course, many alternative business training opportunities available to small businesses. Very often these mentoring sessions and three-day business courses had previously been attended by new Guild of Master Craftsmen applicants. Time after time it was confided in Michael Walsh that business owners learned more in two-hours from him than during any three-day government grant-aided course.
Many British businesses became successful after taking on board suggestions made by Michael Walsh. Upon retirement, Michael Walsh provided the Euro Weekly News with the newspaper’s Business Matters weekly column. These advice columns available to 550,000 readers were a great success. A selection of these columns is now published as THE BUSINESS BOOSTER.
Wherever in the world you live the application of good business practice is universal. You will find in THE BUSINESS BOOSTER an invaluable investment. THE BUSINESS BOOSTER will massively reduce your advertising bills, rein-in your overheads, increase your customer base, and add immeasurably to your profits. Share if you like this story.
THE BUSINESS BOOSTER Michael Walsh: Recently updated and enhanced. This well-illustrated business survival manual includes 55 hot tip articles on how to increase your business, boost your profits whilst massively reducing your overheads. THE BUSINESS BOOSTER is the best business investment you will ever make.
MICHAEL WALSH is a journalist, broadcaster and the author of RISE OF THE SUN WEEL, EUROPE ARISE, TROTSKY’S WHITE NEGROES, MEGACAUST, DEATH OF A CITY, WITNESS TO HISTORY, THE BUSINESS BOOSTER , THE FIFTH COLUMN VOLUME I and II, FOR THOSE WHO CANNOT SPEAK, IMMORTAL BELOVED, THE ALL LIES INVASION, INSPIRE A NATION Volume I, INSPIRE A NATION Volume II , SLAUGHTER OF A DYNASTY , REICH AND WRONG, THE RED BRIGANDS, RANSACKING THE REICH , SCULPTURES OF THE THIRD RIECH: ARNO BREKER AND REICH SCULPTORS , SCULPTURES OF THE THIRD RIECH: JOSEF THORAK AND REICH SCULPTORS , The Exiled Duke Romanov Who Turned Desert Into Paradise , THE DOVETAILS and other book titles. These illustrated best-selling books are essential for the libraries of informed readers.
MICHAEL WALSH BOOK CLUB: Set up a Standing Order minimum of €25 (£25) to my UK bank account each month to receive every 3-months a FREE SIGNED copy of any book from our BUY FROM AUTHOR LINK.
THE BARNES REVIEW is considered by historians as the world’s most prestigious source of bona fide essays and information. Michael Walsh is a key member of the periodical’s Board of Contributing Editors. See www.BarnesReview.com https://barnesreview.org/
THE LIVERPOOL TETRALOGY
The revenge of a predator is a city-vigilante epic better than Death Wish A LEOPARD IN LIVERPOOL , 30 lavishly illustrated first-hand stories by a Liverpool sailor BELIEVING OF LIVERPOOL, Latest Killer-Thriller From Michael Walsh the City Vigilante Supremo The Stigma Enigma , A powerful thought-provoking paranormal romance The Soul Meets, How to form a naughty ménage a trois THE DOVETAILS.
Latest Michael Walsh bestsellers: Those who fall victim to the taxman, banks and moneylenders are victims of legalised mugging DEBTOR’S REVENGE, The Business Booster shows you how to double your profits not your workload THE BUSINESS BOOSTER
BOOKS THAT CHALLENGE, INSPIRE, INFORM Michael Walsh, ‘Writer of the Year’ with a strong global following. Nearly 64 interesting Amazon book titles famed for changing and improving lives. CLICK TO VIEW www.mikewalshwritingservices.wordpress.com
New stories every day!
The Voice of Ethnic-Europeans Worldwide